Instamedia delivered a breakthrough automotive photo experience for Leapmotor's C10 roadshow activation, featuring a custom top-down capture system where guests were seated inside the showcase vehicle positioned over a large-scale LED floor display. Participants could select from multiple animated journey scenes—from scenic highways to urban landscapes—that appeared beneath the car, simulating various test-drive environments while highlighting the vehicle's panoramic sunroof feature. This innovative IN:FRAME™ technology integration created memorable brand moments that showcased key product features while generating shareable automotive lifestyle content, perfectly aligning with Leapmotor's vision of connecting technology with adventure.
Custom overhead camera system captures guests seated in the vehicle for unique top-down automotive photography, showcasing the car's interior and sunroof features.
Interactive LED floor system allows guests to select scenic driving destinations that animate beneath the vehicle, creating immersive test-drive simulation experiences.
Leapmotor-branded interface design ensures consistent brand experience from photo capture to sharing, reinforcing vehicle features and brand identity.
Instant QR code generation for immediate photo download and social sharing, extending brand reach beyond the activation venue.
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